Enhancing Sales Team Capabilities - Front line to Senior management
 
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Co-create programs,
specific to needs
 
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Integrated, Business Focused Programs - Class rooms to On the Job training
 
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We are a leading sales training provider based in Mumbai, with a vision to expand across India. We have been catering to Corporate Clients and Institutions to upgrade their sales skills. Our clients are spread across diverse Industries ranging from FMCG to Finance and Trading to Technology.
 
 
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Srideep Kesavan
GM - Coca Cola India Ltd

The Coca-Cola bottling company in Kolkata approached MDC and Sunil Haribal for a turnkey project of transforming its front end organization from 'Merchandizers' to 'Sales Representatives'. Sunil collaborated with us to create a unique capability building program, which we call KOnqueror. The beauty of the program is its holistic design comprising classroom and 45 days of in-field training conducted by the SEs and supervised by a trainer. This program has not only transformed the front end sales force, but also revolutionized the way we do business. It has given a replicable and scalable structured selling approach resulting in very high customer satisfaction - today our salesmen make 5 step plan before each and every call; new product introduction is done in a structured manner with very high success rates and Sales supervisors have raised the organization capability level through continuous coaching. I should specially comment about unique concepts such as Relationship meter, etc. which has given us clear competitive advantage in the market in Kolkata city, which is very visible in the quality of market execution and market share.
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